Google Ads E-commerce Specialist
Locations: Rochester NY
Job Title: Google Ads E-commerce Specialist (Full-Time, Remote)
Employment Type: Full-Time
Salary: Competitive salary based on experience
Location: Fully Remote (must be able to work 40 per week, 8-5pm ET)
Job Summary:
Evolution Marketing is a fast-growing advertising agency looking for a Google Ads E-commerce Specialist to drive revenue and scale our Google advertising efforts for our clients. If you have a minimum of 3 years of hands-on experience managing Google Ads E-commerce campaigns and thrive in a fully remote environment, we want to hear from you!
Responsibilities:
- Plan, launch, and optimize Google Ads campaigns, including Search, Shopping, Display, YouTube, PMax, Demand Gen, etc.
- Write compelling ad copy aligned with the client's brand, landing page and objectives.
- Manage and optimize product feeds within Google Merchant Center.
- Analyze campaign performance and make data-driven optimizations to maximize ROI.
- Implement audience segmentation, remarketing strategies, and A/B testing.
- Collaborate with cross-functional teams to align campaigns with business goals.
- Utilize first-party data utilizing CRM lists, customer match, offline conversions.
- Utilize dynamic remarketing. Serving personalized ads to past visitors.
- Google Analytics 4 (GA4) - conversion tracking and behavior analysis.
- Google Tag Manager (GTM) - event tracking.
- Stay ahead of Google Ads trends, updates, and best practices.
- Provide regular performance reports and insights to stakeholders.
Requirements:
- Minimum 3 years of experience managing Google Ads for e-commerce brands.
- Ability to work 40 hours per week, 8 AM – 5 PM ET.
- Experience with Google Merchant Center.
- Strong analytical skills with a deep understanding of Google Analytics & conversion tracking including Google Tag Manager.
- Ability to work with data-driven strategies and optimize campaigns for maximum performance.
- Self-motivated and comfortable working remotely, both independently and with a team.
- Excellent communication and problem-solving skills.
- Must be able to manage multiple accounts in a fast-paced environment.
- GTM enhanced e-commerce tracking experience is a plus.
- Experience with 3rd party integrations is a plus.
- Google Ads Certification is a plus.
Benefits:
- 401(k)
- Health insurance
- Dental & Vision
- Maternity and Paternity Leave
- Unlimited PTO – because work-life balance matters!
- Professional development assistance - we’re always learning!
- Fully remote - modern work environment!
- Competitive salary based on experience
If you’re passionate about driving e-commerce growth through Google Ads and are ready to join a supportive, fast-moving team, apply today!
